You already know what I think of the new, somewhat more buttoned up Playboy. Vice asked some collectors what they think, and, well, what you see is what you get:
“Whether it’s desperation or not, I don’t think it’s a great move because you expect nudity in Playboy. Now, maybe parameters need to be clear because I understand Playboy Brazil and Germany are keeping the nudity. Without the nudity you could argue it’s like French fries without ketchup. There’s a magazine here, Horse and Hound, you’re not just going to call it Hound magazine. People expect it.”
There are, I must point out, people who dip their fries in mayonnaise, and I’m not the one to tell them they’re wrong. (They are wrong, of course, but I’m not the one to tell them that.)
“I feel that it’s time at this cultural moment. The value of the magazine was never entirely about the nudity; it was always a major part of it, you know, founded to be that. But the way that things have evolved, with print giving way to digital, it’s the time to make that transition if you’re going to make it at all. And there’s enough merit in the magazine over the years to make it possible. The new editorial direction they’ve taken in the last couple of years has been a lot more progressive. I stopped my subscription in the 90s, but now I sort of wish I was still a subscriber. During Hefner’s Viagra years, it was sort of like, Jesus Christ. But now it’s a home for a lot of good, progressive writing.”
You can get a lot of bad progressive writing for a whole lot less than $7.99 a copy.
“Good for them. Not having to take your clothes off to get somewhere in LA? That’s great. One more reason not to take your clothes off to get somewhere.”
And if it were really an integral part of the star-making machinery, we’d remember more than a handful of the Playmates’ names, wouldn’t we?
Not sure how many issues the last two collectors have, but that first guy, the one who knows Horse and Hound, has 866, which implies the presence of a few duplicates, the magazine being only 63 years old and now down to ten issues a year. (Before you ask: I have just over 400.)